GSK

Delivering on a global scale

Project: Corporate Communications & Employee Enagagement
Services: Design, Copywriting, Content Strategy, Photography, Moving Image, Infographics, Illustration, Print, Fulfilment

 

In brief

We have worked in close partnership with the GSK Global Brand Communications team for more than four years, helping to deliver internal engagement and external communications across the business.

Having worked with the team pre- and post-brand review, we share a strong understanding of the brand strategy and guidelines, and enjoy a key role as trusted brand guardians whose input has also extended to the development of co-branding guidelines.

 
 

We help GSK develop strong and consistent messages combined with design that optimises all elements of the GSK brand. We work on a global scale providing the management of language variants across projects.

We assist the programme teams across a range of communications, including identity, co-brand guidelines, copywriting and photography. For employee engagement programmes we have created booklets, films, case studies, illustrations, communications toolkits and onsite advertising.

 

Infographics are an important element of GSK’s newly refreshed identity and are a useful tool for showing the impact of a specific partnership, programme or campaign. We have developed a range of these for different purposes across the business.

We also work across the business with the Partnerships Team, Compliance and Manufacturing divisions, leveraging our knowledge of the business and brand to provide strategically-led creative solutions.