SampsonMay continues the expansion of its senior team, recently welcoming Clare Bennett in the role of Digital Director.
Clare has more than 20 years' experience in marketing and communications and has worked as a consultant and team lead for digital operations, client-side and agency-side, across a wide variety of sectors, from publishing to major global brands in industrial and professional services.
Central to Clare’s new role will be leading and managing clients’ digital and content strategies, curating all aspects of their digital ecosystems.
Clare will be working alongside the existing team to further develop SampsonMay’s digital offer and operate in a consultancy capacity, developing digital strategies based on solid research and insights, to bring even more value to clients.
Clare has worked as a lead digital strategist for Ogilvy, Radley Yeldar, Gather and MerchantCantos, among others, and so brings a wealth of experience to SampsonMay. “I’m looking forward to developing innovative features and digital strategies that meet the new-business targets of our clients, as well as pitching and expanding our own prospects,” said Clare.
“It’s an exciting time at SampsonMay as it extends its full-service, integrated offer across digital, brand and communications for the world’s leading B2B businesses.”
Andy May, Managing Director at SampsonMay, said: “We use best-in-class creativity, insights and technology to propel ambitious businesses and help them reach their goals. Clare’s expertise and experience is the perfect complement to that, and will help us deliver a comprehensive, sector-leading service to all our partners.”