Blog

Latest news and insights from across the agency
agency News

Helical shortlisted for DIA 2022

We are delighted that our work with Helical plc, has been recognised in this year’s Digital Impact Awards as best use of digital within the property sector.

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agency News

A new brand and digital launch for Helical plc

With a market-leading reputation as one of London’s most respected real estate investment trusts, Helical has been at the forefront of property development and investment since the mid-1980s.

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insight

Making web sustainability part of the business growth agenda

A lot of people don’t realise that their websites leave a carbon footprint and can use significant amounts of fossil fuel-derived energy. Whilst digital communications are far from a ‘new’ concept, for many there has been an increasing shift from print to digital channels, in large part, to address finite resource depletion – less paper, fewer trees felled. But the result of that digital shift has, in some ways, simply kicked the can down the road.

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agency News

New website launch for Stolt-Nielsen

As a leading global expert within bulk-liquid logistics and sustainable land-based aquaculture, today sees a new corporate website launch for the Oslo Stock Exchange listed Group.

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insight

Are you purpose-ful?

The value of making corporate purpose central to an organisation's outlook and performance has been highlighted by the Covid-19 crisis, it converges with long term shifts in investor reporting standards, employee expectations, ESG and societal expectations of brands, corporations and institutions.

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insight

Making values work

Defining and selecting values for a business often feels like a game of corporate ‘bingo’ with words being pulled out of a hat. Even when a leadership team brings that mindset to a meeting or workshop we have always found in any sector within minutes everyone switches to a deeper conversation.

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insight

Goldilock’s zone briefing

Sometimes briefing a colleague or agency outside your skillset is easy - you know what you want and the tasks are clear. I call this ‘transactional briefing’, which is often captured in a standardised RFP or brief. But outside this you are ‘solution briefing’ and the trick is to brief in the Goldilocks zone, which doesn't just apply to porridge or exoplanets!

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